Why It’s OKAY To Take A Blogging Break…

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A few months ago, the thought of taking a short break from blogging left me riddled with guilt. For over two years I’ve poured my heart and soul into rolling up my sleeves to scribe (what I hope are) engaging blog posts, edit creatively styled photographs & have spent countless hours banging an impatient fist on my desk at the painstaking task of video editing – trust me my poor hand has came off so much worse than my videos usually did *sigh*

However a few weeks ago I was faced with the dilemma of either taking a short-term blogging break or running myself into some sort form of breakdown… considering I’ve already more grey hairs than I can shake a Garnier bottle at I decided on an extended blog holiday instead! So I slipped myself into the background to get a whole host of things tied up, rearranged, planned and not to mention the ongoing health battles that are forever a pain in my existence. Little did I know I was slowly but surely burning myself out… in fact, it TOOK a blogging break for me to realise just how much I pressure I was putting on myself without even realising it.

As much as I initially wandered the floors with a cloud of guilt looming over my head, after a few days I loosened up and slowly began to busy myself with all the things that have been cluttering up my to do list. One thing I will say, is that although I’ve thoroughly enjoyed my blogging break I have reeeeeally missed my online community of blog buddies. It’s great to be back but for anyone who’s currently mulling over the prospect of a blogging break here’s a few reasons why you shouldn’t hold back or let guilt deny you a virtual jolly hol…

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1) Time to simmer your creative juices.

Regardless of how much of a super-human blogger you may seem, just like any mere mortal we’re not pre-programmed with an abundant flow of creativity. Writers block and running out of steam can end up making your blog lack it’s orignal sparkle. So if you feel you’re losing your mojo then it’s time to step away for the keyboard until you’re ready to bedazzle your audience once again!

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2) Get some life order.

Like a bazillion other bloggers out there I can’t just spend my days glued to the laptop screen conjuring up my next batch of posts – as much as I’d want to of course! I’m a mum, a wife, I have family commitments, my health etc etc. We ALL have ‘stuff’ outside of the virtual realms – a vacay really helps to focus on getting that other ‘stuff’ done without the pangs of guilt from not hitting the ‘publish’ button. It also enabled ME to see the busiest external areas in my life and work my blogging around my other commitments.

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3) Helps reassess your blog path.

Hmm, this sounds a little deep, however, it’s true. Over the last few weeks, I’ve been really assessing where I want to go with my blog and what I want to do with it. Right now I’m in the throws of organising a mass of stuff for Liquid Glamour, planning for college refresher courses next year, as well as testing a variety of new products I’ve been sent. Don’t get me wrong, I LOVE blogging but I feel it needs to reflect & tie in with exactly where I am in life at the moment. People change, evolve, move on etc. I adore Confetti & Curves dearly but my blogging break helped me consider important things like rebranding and how to move forward with content that’s a little more relevant to my present circumstances.

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4) Absence makes the heart grow fonder.

Just because you step away from your blog for a while doesn’t mean you stop thinking about it all together, in fact, for me, it had the completely opposite effect. I’d be lying if I didn’t admit to wondering if indeed it was getting any views, comments or if it had just disappeared into the blogosphere with a stat count emptier that a chocolate advent calendar on boxing day. I’ve built such great friendships throughout my blogging journey – it’s amazing just how much you miss the community and what a great feel it is stepping back into the arena from a short break. There’s nothing that warms the heart more that the ‘Welcome Back!!’ messages when logging on for a chat – it’s food for the soul!

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5) YOU time.

It’s so easy to forget the one thing that makes a blog the thriving little corner of the internet that it is – YOU. You take a break from school, work and even just a holiday from life in general so why not the same for your blog? Blogging can be bizarrely addictive but if we’re not careful it’s easy to get sucked into a routine of churning out post-after-post. A break from blogging & social media can be just as refreshing as a holiday itself and can really help you evaluate if the amount of effort you’re pouring into your blog works with your lifestyle. Thankfully for me, blogging is simply a hobby – it’s not a means of income or a full time job. However, IF that was the case my uniform would probably be a pair of pj’s and slipper socks… now there’s a life goal to aim for hehe 😉

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Have you thought about taking a blogging break? Maybe it’s something you’ve done in the past? Are you a blogger that often feels guilty about taking time away from your blog? Whatever your thoughts I’d love to read them in the comments below.

Ps: Oh and one last thing – GEE I’VE MISSED YOU GUYS!!! 😀 

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Cheerio Chums…

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Websites For Free Makeup & Beauty Samples….

Free and Luxury Sample Makeup And Beauty Websites

If you’re as obsessed about beauty (and blogging) as I am, you’ll know only too well how long your wish list is and how expensive sampling new products can be when you’re loading a shopping basket in your favourite makeup store – not all of us have the cosmetic budget of Kim Kardashian *sob*

One question I get asked pretty frequently, particularly from new bloggers, usually evolves around approaching brands to review samples which can be especially daunting when you’re working hard on building a community of regular readers. However both consumers and bloggers are using dedicated websites to request free samples more than ever before – okay, so for some freebies you may have to answer questionnaires etc but if you’re eager to try something for zero spend then surely it’s worth a few minutes of your time?

Alternatively there are ‘Luxury Sample’ sites where you can purchase a range of high end creams, lotions and potions that you’ve been wanting to try before taking a risk spending £££’s on the full size product – and potentially not liking it as much as you hoped! In fact I’ve lost count of the amount of times a product has been raved about in reviews, and after purchasing  it myself have discovered it just wasn’t for me. Needless to say it’s pocket wrenching clearing out a makeup stash crammed with stuff you don’t like or never use *sigh*

So for those of you who are eager to give the freebie sites a go – or toying with the thought of investing in some luxury samples, here’s a comprehensive list of some of the most popular UK sites I’ve found from around the interwebs…

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LATEST FREE STUFF

FREE MAKEUP 1

This site is crammed full of current freebies that some of the biggest household names in beauty (and beyond) are offering. *CLICK HERE* to check it out.

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MAGIC FREEBIES

FREE MAKEUP 2

Claiming to be the UK’s most popular freebie site, Magic Freebies have a wealth of beauty, food & lifestyle goodies. *CLICK HERE* to check it out.

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WOMEN FREEBIES

FREE MAKEUP 3

Another UK based website that is aimed specifically towards women. Women Freebies host a collection of free samples & competitions for you to try your luck at. *CLICK HERE* to check it out.

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STUDENT MONEY SAVER

FREE MAKEUP 4

With literally hundreds of deal and savings on there website, Student Money Saver is designed to help those back-to-schoolers save £’s on everyday essential and cosmetic treat. There’s even a section dedicated to helping you make money! Hmmm, sounds intriguing eh? *CLICK HERE* to check it out.

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THE SAMPLE SERVICE

FREE MAKEUP 5

Ben Nye, MAC, Laura Mercier, NARS, Chanel – are only but a few of the high end brands that you can purchase samples off from this site. Selling ONLY genuine articles this is certainly the place to go if you’re itching to trying some of the best in beauty before taking the risk of spending your hard earned cash on the full size. *CLICK HERE* to check it out.

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LATEST MAKEUP 

FREE MAKEUP 6

Showcasing the latest beauty & makeup gifts in magazines, as well as coupons and freebies from some of the leading names in British beauty – this is definitely a site to keep a watch out for all those makeup goodies you’re eager to try. *CLICK HERE* to check it out.

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LATEST IN BEAUTY 

FREE MAKEUP 7

Choose from a range of new and exciting beauty products for a fraction of their normal retail price – better still if you try it and like it you can purchase the full size at a discounted price or take avail of current offers. Sounds tempting? *CLICK HERE* to check it out.

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SAMPLE BEAUTY

FREE MAKEUP 8

Retailing luxury samples and discounted full size products of makeup and beauty products – enabling you to save pressure & money of committing to full price products. They also sell makeup brushes too! Although many of their products are Sample Beauty packaging to help pass savings onto customers, the still insist all products are 100% authentic and genuine – with receipts to back it up. *CLICK HERE* to check it out.

A FEW TOP TIPS BEFORE SIGNING UP….

NEVER EVER give out payment information for free samples.

Considering setting up a new email account solely for sample sites so you don’t clog up your own inbox with freebie emails.

Always read the small print before committing to anything and make sure to correctly check/uncheck the relevant boxes if you don’t want to be bombarded with unwanted junk mail.

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Have you tried any freebie or luxury sample websites? What’s been your experience? Is there any you’d recommend? Whatever your thoughts I’d love to read them in the comments below so do stop by for a quick chatter!

Cheerio Chums…

Karen signature

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My Top Ten ‘Must Read’ Posts For New Beauty Bloggers…

Must Read Posts For New Beauty Bloggers

One of the many reasons I adore blogging is constantly getting to meet new blog buddies – both experienced bloggers and completely new to the blogging community. However when you’re starting out, blogging can be a really daunting process – particularly hitting that ‘publish’ button for the first time. In fact if you’re anything like me it can rev up the anxiety levels and leave you in a state of ‘what the heck have I just done?’ and ‘Oh my gosh I hope nobody I KNOW reads this’ – don’t worry we’ve all been there and done it, am I right experienced bloggers?

So seeing as so many lovely new bloggers have taken the time to stop by Confetti & Curves to say hello I thought I’d share a few of my own ‘words of wisdom’ when it comes to blogging. After all it’s something that has personally helped me cope with anxiety and some really rough days – put your all into blogging and you’ll get so much in return as it really is a fantastic family to be a part off.

So grab your biggest cuppa and check over some of my personal top tips for new bloggers or those thinking of starting a blog anytime soon…

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Starting A Beauty Blog

Start a beauty blog

From finding your blogging topic to creating a catchy name, this post pretty much outlines the bare bones of thing you might want to consider when you’re starting out!

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10 Tips On Growing Your Blog Audience 

How To Grow Your Blog Audience

So you’ve got yourself a brand new beauty blog… now to build a dedicated audience of readers and blog buddies alike. In this post I share some of my top tips for attracting new viewers to your online haven!

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How I Plan & Schedule My Blog Posts

How I Plan and Schedule My Blog Posts

In this post I cover just a few of the handy little blogging tools I use to keep on top of planning and scheduling – trust me, they make a mountain of a difference!

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Are You Battling A Blogging Slump?

Beat The Blogging Slump

Blogging slumps, bluuurgh. Yes, we all have them – even the most famous, creative & professional of bloggers hit bumps in the road. However in this post I share some handy advice that helps to keeps Confetti & Curves as slump free as possible!

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10 Tips For Blogging On A Busy Schedule

Tips For Blogging On A Busy Schedule

Whether you’re a daily, weekly or monthly blogger; commiting to a blog whilst juggling a busy school/work/family life can be pretty challenging. In this post I share some of the things that have really helped me juggle life and blogging without losing too much of my sanity!

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Making Your Beauty Blog PR Friendly

Making Your Beauty Blog PR Friendly

Are you eager to collaborate with some exciting new brands? Then you might want to start off with the basics by ensuring your blog is PR Friendly – if so then take a peek at my check list of handy hints to make your blog a little more inviting to brands & PR companies who are on always on the lookout for upcoming bloggers to collaborate with.

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My Top Five Basic Photography Tips For Beauty Blogging

Photography Tips For Beauty Bloggers

If there’s one skill that blogging has tested me on it’s been photography. Arranging the perfect backdrop for a sassy new lippy can be as frustrating as swatching your new eye shadow palette in gloomy lighting. In this post I share a few of my thoughts on the basic tips I’ve picked up for photographing for cosmetic reviews.

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10 Photography Backdrop Ideas for Budding Beauty Bloggers

10 Photography Background Ideas for Beauty Bloggers

Keeping on the theme of photography I share some of my favourite backdrop ideas when it comes to taking captivating piccies for your readers & blog buddies to gaze over!

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Keeping An Organised Blog

Keeping An Organised Blog

Just because blogging’s fun doesn’t necessarily mean it’s always easy, am I right chums?! However in this feature I run through some of the things that help keep me super organised!

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Things You Need To Do Before Publishing A Blog Post

Blog Post Publishing Checklist

So you’ve composed a killer blog post and you’re ready to hit the ‘publish’ button – but have you checked over a few of the essentials before sharing with the world? If like me you suffer from regular bursts of ‘what fudge was I thinking?’ then this handy little check list might help to keep your future posts perfectly polished.

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Are you just starting our on your blog journey? Or have you any helpful hints or tips for bloggers you’d like to share? Whatever your thoughts I’d love to read them in the comments below so do stop by for a quick chatter:)

Cheerio Chums…

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10 Things I’ve Learned About Beauty Blogging…

10 Things I've Learned About Beauty Blogging

There’s an old Chinese proverb which states ‘The journey of a thousand mile starts with a single step’. Isn’t it beautiful? These words have always rung true throughout the many journeys I’ve been on, some of them great and others not so much. But after stumbling across this little proverb over the weekend again it’s made me reflect back on a few journeys I’ve been through, am still going through & those yet to come. One of the most inspiring journey’s I’ve been on is blogging. Not only has it helped me manage my anxiety immensely, but the fun I’ve had and the friendships forged have been totally unforgettable. So with that in mind today’s post is simply a light hearted reflection on a few of the things I’ve learned since taking my first ‘virtual’ footstep with Confetti & Curves almost 3 years ago…

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Hoarding becomes normality…

No, really it will. Say goodbye to your trusty little zip-up makeup bag and hello to a room dominated by skyscrapers of muji drawer sets and decorative Ikea plant pots crammed with makeup brushes. Of course that’s ONLY the cosmetics… your bathroom shelves, bedside cabinets, kitchen table and handbag will become a breeding ground for skincare, moisturisers, lip balms…

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There’s no such thing as free time…

If you’re a busy little blogging bee who hits the ‘publish’ button multiple times per week then the likely hood is that your free time is spent scrawling down post ideas, making mental notes of points to mention, scouring beauty magazines, responding to PR companies, replying to comments, attempting to keep up with social media, recharging your camera batteries, cursing the lack of natural daylight, typing into the early hours of the morning – oh, and juggling your job/life/kids/family commitments into the mix too 😉

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“But it’s for the Blog”…

Payday should be everyday when you’re a beauty blogger with a wish list as long as a fresh loo roll, but it aint, so funds needs to be juggled with care and the mightiest of resistance to splurge. However there’s always that delicious moment when birthday & Christmas rolls round and you’re handed cards filled with gift vouchers for your favourite beauty havens *happy sigh* In the mean time you’ll keep convincing yourself that every item you pop in your basket is all in the name of beauty blogging. What a selfless trooper you are! 😀

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Nothing gets used until your camera says so…

And I mean absolutely nothing. The thought of applying a fresh tube of lippie before it’s been photographed almost makes the eyeballs in your head roll back in horror. And heaven forbid an eye shadow pan gets disturbed or a new makeup tool gets used BEFORE it’s had a photo shoot.

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There’s no such thing as “Just popping in”…

Are you serious? When was the last time you actually ‘just popped in’ to any makeup store? When you’re a beauty blogger avoiding the makeup aisles is virtually impossible. We have miniature magnets entwined into our DNA that simply doesn’t permit us to casually dander past a wall of beauty goodies but instead be drawn helplessly towards them. We’re goin’ in and we ain’t coming back out until our forearms resemble a patchwork quilt of many many many colours.

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EVERTHING gets critiqued…

Even things your friends and family treat themselves too , you’ll more than likely find yourself saying “Ooh, very nice, but you really should try…” Oh yes, you become obsessed, not only with your own stash but also with the stash of others too. Not to mention the almighty moment of “YOU HAVE TO TRY THIS… No, really you HAVE to, I insist, in fact let’s go RIGHT NOW and buy it for you. Yes NOW!” You become delirious when you find a mascara that does what it promises or a drugstore lipstick that puts your favourite Mac to shame.

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The guilt, oh the guilt…

Oddly enough I had this very conversation with a blog buddy quite recently, when we were discussing the waves of quilt from the very thought of not posting. It’s remarkably amazing just how much effort goes into maintaining a blog, including sticking to a routine. Sadly many of us often get swamped into feeling pressured to fulfilling that day in day out. Remember, we’re only human, we need our blog breaks, holidays and time away to recharge our batteries. Blogging should be fun, breaking the guilt is tough but it has to be done to realise that there’s a life to live away from the laptop too.

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You’ll have an all year round need for fairy lights…

Your new slogan will be ‘fairylights aren’t just for Christmas..’ as you’ll soon discover that there’s an all round yearly requirement for obtaining that perfect background bokeh effect to woo the eyeballs of your readers with. Yes, your room will partially resemble Santa’s grotto 356 days of the year… 366 if it’s a leap year. Just saying.

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Lighting becomes your enemy …

Summer time is a blessing but winter is just a plain old pain in the virtual arse cheeks. With gloomy grey skies and sunlight disappearing faster than your patience cares to admit, you’ll possibly find yourself timing your photo shoots to day-light perfection as you huddle eagerly beside your biggest window… until you spend your entire savings on ring lamps powerful enough to flood light Wembley Stadium.

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You’ll become besties with people you’ve never met…

This is by far the best bit, the community spirit. When I started beauty blogging my misconceptions were that it would be a ferociously bitchy place full of ‘Makeup Experts’ just waiting to correct your every damn opinion. How wrong I was. In fact, it’s the total opposite. I’ve met people that will remain friends for the rest of my life, people who have built my confidence, encouraged me, supported me and even spent the time selflessly promoting my little corner of the interweb.  These are the people who lift you up on the crappiest of days, they’re the ones that make you feel  a very special part of one big cheery internet family. Thank you ❤

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What have you learned from beauty blogging? Do you relate with anything mentioned? What’s been your favourite or most challenging thing about blogging? Whatever your thoughts I’d love to read them in the comments below so do stop by and say a quick howdy!

Wishing y’all a fab day ahead 🙂

Cheerio Chums…

Karen signature

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Websites To Help Beauty Bloggers Collaborate With Brands…

Collaborating with Brands

Blogging is immensly fun for a number of reasons… you get to constantly challenge and improve your creative skills, interact with other bloggers and build your own virtual haven into something you’re super proud of. Bringing the latest news on new product launches can be a super exciting part of it too, particularly when you start building great relationships with brands of all sizes, who are often thrilled to bits for help on promoting, launching and reviewing new products. Adding your feedback to a campaign is incredibly beneficial to brands too – not only are you helping to spread the word about their product or service, you’re also passing on your worthy opinion… which in my opinion helps the brand better their products by recognising what they’re getting wrong just as equally as what they’re getting right.

So if you’re a new or established blogger who loves the idea of working closely with brands & PR companies then why not check out these websites? All of them work alongside bloggers / influencers by creating opportunities to try a whole range of products. So rather than daydreaming about fulfilling your blogging sponsorship goals you could get started on stopping by these great sites to help your blog get a slice of the beauty action…

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Bloggers Required

BloggersRequiredCommunity

Bloggers Required work busily alongside brands and businesses to help connect bloggers with exciting assignments. Keep an eye on their website daily to ensure you don’t miss any great opportunities to review and test a pretty impressive selection of products.

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BrandBacker

brand back

This is one of my personal favs, I’ve worked quite a lot with Brand Backer over the past year and have been delighted with the great range of Brands and PR companies I’ve had the opportunity of collaborating with. There’s also scope for paid posts too!

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Influenster

Influenster

With a huggge amount of social trendsetters and products on board, Influenster is certainly one of the most popular sites amongst bloggers who are eager to review and collaborate with a number of both established and emerging brands!

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iFabbo

ifabbo

Although iFabbo is currently only available in the USA, they’re working on going international – so those of you scattered elsewhere across the globe keep an eye out, I’m eagerly waiting too! With seemingly great support for their members it’s definitely one to check out if you’re currently eligible to sign up! The rest of us will just have to sit and wait *sigh*

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House Party

houseparty

Slightly different concept, but seemingly brilliant nonetheless! Having made headlines in a series of national publications such as the New York Times, USA Today and The Wall Street Journal; House Party seems to be an exciting new way to gather friends and family under one roof by hosting a product party. You’ll get your pick of Parties from brands that’s coming soon, all you have to do is pick one you’re interested in to get the ball rolling. Check out their website for more details – currently open to US residents only.

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Blog Meets Brand

blog meets b

This is great for emerging companies and small businesses to get connected with bloggers who are super eager to create great media exposure for new product launches and campaigns. Blog Meets Brand tends to ranks bloggers on the valuation of their outreach, so although it may not initially be the best route for new bloggers it’s certainly something to stick at in order to work your way up the ranks for more lucrative blogging opportunities.

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Grapevine

grapewine

This is one for the YouTubers amongst us… If you’ve got a complimentary channel for your blog that’s growing at a steady pace and you’re eager to bring the latest news & reviews to your subscribers then Grapevine just might be the place for you. Check it out to take avail of fun sponsorship opportunities to help empower your channel, perfect your creative skills and grow your viewer numbers! Win win in my opinion 😉

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Have you worked with any great blogger sites recently? Have you any hints or tips on working alongside new and established brands? Maybe you have a link you’d like to share or a question you’d like to ask? Whatever you thoughts do let me know in the comments below – I’d love to hear from you guys!

Cheerio Chums…

Karen signature

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The Blog Makeover: A Whole New Look for Confetti & Curves…

 

Confetti & Curves Logo On Background White

I can’t believe it’s been 18 months from I launched Confetti & Curves. As many of you will wholeheartedly sympathise, it’s surprisingly nerve shredding putting yourself out into the big wide blogisphere. Granted I’d had a teeny bit of experience with a previous blog that I dabbled with once or twice a month, but nothing to the extent of what I’m doing now. Over the space of a year and a half I’ve met countless fantastic blog buddies, worked with some fabulous brands, tripled my wish list, set up a YouTube channel, have watched a video boom to almost 400K views (and counting), have been supported daily by so many regular readers, and best of all I’m STILL loving the learning curve of it. Blogging is one of the most exciting creative journeys I’ve been on. I’ve adored every moment of it – yep, even the occasional drizzle of ‘bloggers block’ has been a bizarre and enjoyable challenge. However, when you pour your heart into something you adore so much the testing times become irrelevant very quickly!

Being a proud blog mama though, you know when it’s time for a change. As much as I love my little virtual haven just the way it is, I feel like I’m ready to give it a bit of a make-over… especially as it’s hosted so many makeover’s of my own face!! During the past few weeks I’ve spent some time rolling up my sleeves and getting creative with branding & design. Oddly enough it’s felt like I’ve been redecorating a sacred part of my home. I’ve had mental mood boards and spent many cups of tea deliberating over colour schemes… including all those little accessories that are so important to the finishing touches ( aka = the widgets!!)

FINALLY today is the day I can throw my hands in the air, perform a ritualistic happy dance & declare the transformation complete *excited air punch* The new design feels crisp, clean, minimal, a little chic but still a tad playful – pretty much everything I’ve aimed to encapsulate. Even down to the little widgets on the side wall, everything blends, feels comfy and has a harmonious mood for me… don’t worry I won’t start humming loudly whilst trying to contort myself into one of those pretzel shaped yoga poses!

So for those of you who are used to the old branding & graphics, it’s certainly a little bit different to what it was before but I really hope y’all like the new changes as much as I do.

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Thanks so much for an amazing 18 months of support, encouragement & friendship! You guys rock the socks off blogging 😀

Cheerio Chums…

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How To Boost Your Blog Traffic Using TweetDeck…

Increase Blog Traffic Using TweetDeck

As many of you already know, I’m usually technophobic when it comes to embracing new technologies – heck it took me months to familiarise myself confidently with WordPress, and I’ll not even disclose how long my Twitter account sat idle before I forced myself to embrace the world of hashtags… it wasn’t like it was 14 months or anything, pffft *blushes* But every now and again I stumble across something that really holds its value, particularly when it comes to blogging and you guys know how much I love to share my findings!

TweetDeck has vastly became an essential tool when it comes to promoting blog posts, features, interactions and images, when using one of the most powerful social media tools in the blogisphere = Twitter. In fact, whenever I pre-schedule Tweets that include a link to my blog, I quite often see a spike in traffic nestling boastfully in my stats; thanks to just one of it’s nifty features!

So if you’re eager to check out TweetDeck & the benefits it can bring to your blog then today’s feature just might be of interest…

 

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In a rather simplified nutshell, TweetDeck is pretty much a personalised browser that enables you to manage your Twitter account (or multiple accounts) by viewing all user features on one screen. Sounds fab? Well, that’s because it is chums. Basically, you can pretty much see everything that’s going on with your Twitter account(s) right before your very eyes – think of it like the ultimate control panel that’s super easy to use! As well as overseeing all your Twitterly needs, it’s also perfect for scheduling Tweets to help you keep on top of networking even when you’re not around.

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  • You can add as many Twitter accounts as you like… which makes your task of pro actively managing everything under one virtual roof easy-peasy & stress free.
  • If you’re not a fan of constantly scrolling up the column of your Twitter news feed then the live stream enables you to view in ‘real time’ so you constantly see new Tweets flash onto your screen from the moment your Twitter buddies post them.
  • You can make it visibly easily on the eyes by customising colour schemes and text to suit your individual preferences.
  • The layout enables you to view your timeline, interactions with other users, messages and scheduled Tweets on one screen. That’s right, everything you need to see right in front of you.
  • You can easily arrange the columns to suit the information that you want to prioritise so you’re not viewing stuff that’s not important to you, nor are you missing the information you want to see.

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  • The search function also comes in really handy if you’re following a certain hash-tag or if you want to find something/someone quickly. You can also specify the content that comes through on your activity feed which will keep you updated with things that are trending across Twitter.
  • You can easily schedule Tweets for dates/times that you’re not online… even when you close your TweetDeck panel it will continue to post whatever you’ve scheduled.

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This is where is becomes really valuable… well, it certainly has been for me! One thing many of us overlook is that when we’re cosily tucked up in bed (for example) there’s millions of users the across the globe just logging on. By promoting tweets during key hours throughout the day or night, you’re reaching out to a whole other audience that may not normally see what you’ve been posting previously (unless they personally choose to visit your page). This is super useful for rectifying what you could potentially be missing out on = valuable promotion to pick up new readers & increasing the virtual footfall on your blog. What takes seconds to prepare on TweetDeck can end up becoming extremely valuable for your blogs potential & traffic in the long run! Okay, I agree, blogging’s not just about the numbers, but c’mon, who wouldn’t be thrilled at new readers taking an interest in those features we pour our hearts and souls into, right?

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If you’re anything like me, then you’ll probably appreciate a visual when it comes to taking the first steps into grasping something you may not be familiar with. If TweetDeck sounds like something that could help you, (particularly when scheduling Tweets) then here’s just how easy it is to get started…

Add Tweet

Step 1: Click on the compose Tweet symbol on the top left of your TweetDeck browser.

Add Tweet 2

Step 2: Write your tweet – don’t forget to include your link & image if required!

(Check out how to shorten long URL’s further below)

Add Tweet 3

Step 3: Insert a time & date for when you want your Tweet to be posted.

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Step 4: Your scheduled Tweet will appear in the ‘Scheduled’ list. Don’t forget, you can easily schedule multiple tweets, saving you both time & hassle!

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Of course when you’re composing a Tweet the number of characters you’re limited too can be a bit of a challenge, especially if you’re trying to cram info, links & an image all at once. In order to help you save a few of those valued characters you can easily shorten the link (URL) that you want to include. If it’s not something you’ve tried before then here’s a quick visual on how to get started… it’s super easy peasy, promise!

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Step 1: Highlight and copy the link/URL that you’d like to shorten – in the example above I’ve used a recent blog post.

URL Shortener

Step 2: Get your Google on by searching ‘shorten URL’. I tend to keep the direct link saved on my browsers ‘favourites’ tool-bar, so it’s always easily accessible!

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Step 3: Paste your copied link/URL into the ‘Shorten URL’ box & click the small blue box. A more compact version of your link should appear in the top right hand corner, along with a preview of the page your link corresponds with. Simply copy by hitting CTRL + C, then paste into TweetDeck as normal. Voila – job done!

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Have you tried TweetDeck yet? What’s your thoughts on scheduling Tweets, is it something you’ve tested out to help increase traffic to your blog? Whatever your thoughts, I’d love to read them in the comments below so do be sure to stop by and say a quick hello 🙂

Cheerio chums…

Karen signature

Catch me on:

Twitter   /   Instagram   /   YouTube

Contacting PR Companies…

Tips On Contacting PR Companies for Beauty Bloggers

Contacting PR companies for the first time is always nervy business – heck, even some of the most established bloggers still break into cold sweats before hitting the ‘Send’ button when it comes to pitching an idea. However, if you’ve spent time tweaking & perfecting your online haven to within an inch of it’s virtual life, there’s absolutely no reason why you shouldn’t take the plunge by proposing collaborations of your own. Although blogging for freebies tends to be a bit of a controversial subject amongst beauty bloggers (regardless of experience) in my humble opinion there’s absolutely nothing wrong about pursuing exciting opportunities to test new products. After all, if you’re spending the time to publish a worthy article detailing your honest review, it’s both beneficial to the brand for feedback/promotion and worthwhile to any of your readers that may benefit from using the product too. Win-win, right?

So what’s the process when it comes to making an impression when contacting PR gurus? I’ve done a few posts in regards to prepping for this – its vital to remember that whomever you’re contacting it’s a given fact that they’re going to have a good rummage around your blog. Naturally this is a whole other post in itself, but for those amongst us who may want to check out my musings get yourself over to My Top Tips On Making Your Blog PR Friendly.

Another valuable step that’s surprisingly pain free, is creating a simple Media Kit. Although most of my regular readers will be familiar with one of my recent posts, I’ve linked it here for you to check out if you’re new to Confetti & CurvesCreating A Media Kit For Your Beauty Blog. In fact, it was the effect of that post (along with the volume of emails & follow up questions) that lead swiftly onto today’s feature! Although creating a media kit isn’t considered as compulsory, it’s important to recognise that there are countless beauty blogs out there, many of which are eager to get a slice of the pie. However as we all know, brands only carry a certain amount of samples to go around, therefore creating a great first impression by being both organised & professional will give your credibility a helping hand as a potential collaborator.

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A PR will work on behalf of a brand to help promote a range of products. They’re often the point of contact to agree collaborations and ultimately the one who makes a decision on whether or not the brand & your blog are a perfect match. If a collab is agreed, they arrange samples for reviewing as well as agreeing any terms/conditions such as links to include etc before your feature goes live. If you build up a great rapport quite often PR companies will continue to contact you for future opportunities, so it’s important to make a great first impression if this happens to be one of your future blog goals.

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Online sites such as Diary Directory provides a serious amount of contacts within the beauty industry, however it ain’t a freebie site gals and membership works out pretty expensive. Usually it’s professionals seeking professionals but if you know anyone who may have access to the site (and are willing to help) then get sourcing. Alternatively sticking with good ole’ Google is your next best bet by searching manually for PR companies within your catchment country such as ‘PR companies UK’. However it certainly doesn’t hurt to check out further afield as you may stumble across a brand representative that’s eager to reach out to an international audience.

Don’t forget to keep an eye on social media accounts too! Quite often PR’s will put a shout-out request if they’re on the hunt for bloggers to help review a particular product or help promote a new launch… yet another great way to get your foot in the door!

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As I’m sure you can appreciate, PR’s don’t have a lot of free time on their hands so ensuring your email is the perfect balance between personal & professional (whilst keeping it brief) is a hard balancing act. If you’re completely new to the process then it’s probably best to take your time by writing your pitch out on a blank word processing document and returning to it over a few days to make additional tweaks. If I’m contacting a PR company I usually try to keep the structure of my email to 3 key segments:

Brief intro: This is where you launch into a few tasty snippets about you & your blog. Highlight whether you’re well established, upcoming, steadily growing etc. It’s also the perfect opportunity to highlight any awards or achievements you have as a blogger, along with any brands you’ve previously worked with, successful feedback and growing number of followers.

Acknowledge the brand: Highlight any of their products that you’ve already tried (& enjoyed) or positive reviews you’ve been reading. Don’t forget to mention things like why you feel your collaboration would be of benefit or interest to your audience.

Present the pitch: Under no circumstances should you make freebies a priority. You’ve a reputation to withhold amongst your readers and the blogging community, if your motive is to simply build a box full of free samples it WILL come across. Before you contact any PR ensure you have a great idea as to why you’re approaching them, such as ‘Spring Makeup Look For Pale Skin’. An interesting idea will catch the eye of the PR, providing you’re making a legitimate collaboration suggestion; however it is okay to say that you’re open minded to suggestions should they have a specific project in mind.

Finally, all’s left to do is close your email by thanking them for their time and including links to your blog/social media. Voila – your first PR pitch! *energetic air punch*

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That’s okay! Yep, really it is! The biggest thing that often stops us from doing something is the fear of rejection or failure. The main thing is you took the leap of faith and put yourself out there * HUGE high five* Remember that PR companies quite often have regular bloggers that they collaborate with and a limited number of samples to offer. If you haven’t made the mailing list this time don’t give up! Keep working hard on your blog by continuing to create great content & maintaining eye catching design… as they may well drop you a line inviting you to take part in a future collaboration. Unfortunately rejection is all part of life but if you can turn it into a positive then you’re already onto a winning mindset to success. However, whatever the reason for rejection it’s always professional to be polite by sending a few words of thanks that they took the time to read your email and get back to you!

If in the case you don’t get a reply, don’t panic or feel disheartened. There could be a hundred and one reasons as to why they’re not responding such as: work load, off sick, on holiday etc etc. I usually give it 10 days, after which I’ll follow up with a few lines asking if they received my last email & had a chance to read over my proposal. If after a further 10 days I still haven’t heard anything then it’s time to simply pull the socks up and move onto the next venture!

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  • Spend time proof reading your email for any grammar/spelling mistakes or any parts that sound suspiciously like you’re waffling on. As I’m sure you can already tell I’m a self-confessed professional at this so mine get quite a few edits before I press the ‘Send’ button. Apart from casting a critical eye over the content, remember to make it personal, professional & precise.
  • Keep everything as positive as possible. Forget about pointing out negatives such as: “I’m only new and don’t have many followers but…” – heck no!! Make a few necessary tweaks to present the information in a much more positive way: “I’ve recently launched my exciting new beauty blog that has a steadily growing audience of females aged 18-30…”
  • Check all links! Seems like common sense, but just best to double check that everything is leading to all the right places.
  • Create a media kit. If you’ve opted to refrain from including it as an attachment, ask if they’d like you follow up by sending it over. If you’d appreciate a few friendly tips on getting started with designing your very own Media Kit then hop on over to my recent post on Creating A Media Kit For Your Beauty Blog.

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  • Send mass duplicates of the same email… make it personal by tailoring each pitch to suit the brand you’re contacting.
  • Approach just anyone. Keep to brands you’re eager to try out & can visualise your readers being interested in. Remember the key here is creating content that’s going to capture your audience and create a bit off a buzz. After all, there would be absolutely no point whatsoever in advertising the advantages of a new drain cleaner to a virtual audience that’s waiting for your next eye palette review. If your followers are used with beauty related content then keep it within those realms, otherwise it looks like you’re desperate for a freebie which could potentially end up damaging your credibility.
  • Feel like a pain in the ass. You’re a hard working blogger who’s taken the time to approach a hard working PR guru… potentially saving them the effort to hunt for new reviewers. In fact most PR’s will be only too chuffed to hear from you; and if they love your blog then there’s no reason why a great partnership can’t form in the near future!

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Liked what you read & fancy procrastinating a little more? Then why not check out some of these similar features that might help boost your blogging adventures…

10 Tips On Growing Your Blog Audience

Helpful Resources For Budding Beauty Bloggers

100 Blog Post Ideas For Beauty Bloggers

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As always, thanks so much for stopping by 🙂 Don’t forget to let me know your thoughts on approaching PR companies. Or, if you’ve any tips/links of your own that you’d like to share then we’d love to check them out too!

Cheerio Chums…

Karen signature

Catch me on:

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Creating A Media Kit For Your Beauty Blog…

How To Create A Media Kit For Beauty Blogging

Whether you’re new to the blogging scene or a seasoned pro, there’s two words that can really heighten ‘first impressions’ when it comes to pitching exciting collaborations with both new & established brands: a ‘Media Kit’.

Now before anyone waves their virtual placards in disagreement, by no means am I saying it’s ‘essential’ to have one, in fact there’s many bloggers out there that choose not to create a media kit, and that’s okay! There’s no ‘rule book’ when it comes to blogging, however (in my humble opinion) having a media kit on standby is super handy and helps to create a more structured & professional image when it comes to pitching great collaboration or sponsor ideas to marketers and brands alike.

Okay, so it may will take a chunk of time in carefully creating one, but it’s well worth the toil investment for impressing potential sponsors and advertisers. After all, there’s no shortage of beauty bloggers out there, but being able to professionally present your blog’s data confidently (and in a format that looks pretty funky) goes a long way to convincing potential collaborators that you’re a great catch to share an exciting project or opportunity with…

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A media kit should be a positive, forward thinking document that gives brands & marketers a deeper insight into your blog. If you’re thinking ‘boring, stuffy old document containing reems of numbers’ then think again. It’s a great way to reach out to both new and existing companies by sharing relevant key facts and information about your blog, as well as highlighting why they should be working alongside you. Think about it as a fun ‘C.V’ for your blog!

Media Kit Request

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Like anything in life, you can put as much effort or as little into your media kit as you like. Personally I like to aim for somewhere in the middle… something that’s not over-cooked but at the same time looks like a generous amount of thought and effort has been loving poured into it by keeping it short n sweet, but sprinkled with all the essentials a marketer requires to learn more about me as person, as well as the potential of my online haven.

I’ve also created a full size PDF sample of a great basic media kit which I can email on request. It just might give you a helping hand in terms of layout and what to include when creating your first one. If you’d like your own copy just contact me via the linked picture above or leave a request in the comments below and I’ll be happy to send it over.

For those of you who are eager to learn what I include in my media kit then grab your cuppa, get comfy and let’s get started…

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This is simply a few lines about you as a blogger. Things like where you’re located, how long you’ve been blogging, your goals, hobbies and ambitions. As hard as it may be (and if you’re anything like myself) try not to waffle for too long – cheery but snappy is the vibe we’re aiming for, not an entire life history.

Ps: This is also the perfect opportunity to include where your blog may have featured such as publications, magazines, larger blogs or if you’ve won any awards or made a shortlist. If it’s positive and a good reflection of your blog then be sure to include it!

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No pictures of cute pugs dressed in sunglasses, or standing a mile away from the lens. This should ALWAYS be a professional looking head-shot that should only include you from the shoulders up. If need be rope a friend or family member in to help you out with taking a few snap shots, if you haven’t got any professional head shots of your own already.

From my own experience with having worked alongside a few national magazines over the years, is what captures people’s attention. Next time you’re browsing over a shelf full of glossy mags you’ll notice one thing they all have in common = the front page model will always be looking directly at the camera. This is to capture eye contact with the reader. If it’s good enough for Vogue dahhling, then it’s good enough for you… just another little tip to help you engage.

Ps: Try to keep your all your profile pictures consistent with each other. Having the one profile picture that covers all your social media as well as your blog ‘About’ page & media kit will certainly give you brownie points for associative branding!

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Pretty much as above, only this time you’ll be showcasing your dazzling literary skills on how wonderful your blog is. However, be careful not to sound overly sales-pitchy – it’s an easy trap to fall into. You could talk about any series that you’ve enjoy running, share a bit about your readers, how often you blog & how you’ve observed it blossom from creation. As with the rest of the document, make sure your grammar is ‘on fleek’ and that you’ve said everything you want to in a personable but professional way.

Ps: After writing your both your bio & blog intro, give yourself a few days to mull over them. You’ll be amazed at how often new improved phrases and tweeks pop into your head ensuring it sounds as best as it can be. Like any literary project it’s best giving it time to mature. Let it breath and come back to it after 48 hours for a re-read so it’s still fresh in your head.

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This is the point where many take a slight meltdown, especially if you’re new to blogging or haven’t (yet) achieved the stats you’re holding out for. However don’t feel dismayed by comparing yourself to the bigger bloggers as they were once in your shoes too. Brands love working with a multitude of creative content writers, if you’re eager and impress them with your drive and charisma it will impress. Of course, everyone has to start somewhere. A great way to start building up a portfolio is to start off approaching small businesses locally. You’ll raise a perfectly shaped eyebrow at how many local companies out there that would be delighted to have coverage of their ranges… from hand made soaps & candles to organic lotions and potions.

If you’re new to blogging or simply feeling a little under-confident about your follower count then why not convert the data into a percentage reflection of growth trends such as: Blog subscribers grew by 300% in the last 30 days. However do keep in mind that marketers will expect the following on a media kit:

Monthly Page Views

Monthly Visitors

Monthly Unique Visitors

Reader Gender

Average Reader Age Group

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Twitter, Tumblr, Facebook, Instagram, Pinterest, BlogLovin, Linked In, YouTube… this list goes on. As a daily blogger who is a busy mum & wife with work commitments and trying to retain some sort of social life in-between everything, I try and be as realistic with myself as possible. I can’t be on everything at once so rather than spread myself out over a whole host of social media I tend to keep my focus on Twitter, Instagram & YouTube. Of course you can add as many social media details as you like but (yet again) if you’ve just signed up and are working hard on building a following it may be best to also report your social media growth trend in percentage – rather than the actual cold hard figure. It shows that even if you’re at the starting point, you’re still gaining momentum.

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Example brand folio

Depending on how elaborate your media kit is I personally like to keep it to just the logo rather than a whole page worth of outlining details of every single sponsorship opportunity. I find logo’s so much neater and visually more attractive for keeping it simple, plus you can always put *Direct hyperlink to features available on request* – it’ll be less bumpf to filter through & if they really want to check out your past work they’ll get in touch to clarify.

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Sponsored Posts

Giveaways

Sidebar Advertising

Social Media Promotion

Product Reviews

You don’t need to include all of these options – just the ones that you feel work best for you & your readers. Starting off, many beauty bloggers tend to opt for product reviews. Remuneration is usually in the form of a keeping the product after the review. This is really helpful for building up confidence and readership whilst collaborating, particularly if you’re a newbie. However ALWAYS be clear and clarify the finer details such as the date your post should go live, any links that should be included or key facts that need clarified etc. Also, if you’re hosting a giveaway is it international or regional? What are the entry rules?.

If you need any guidance on setting up some guidelines then *click here* to check out my PR page as all my T&C’s are clearly stated which is also something you could bring attention to on your media kit by saying that they’re available on request.

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Not particularly essential but I like to include it as I feel it just draws the attention to posts that have captured a lot of reader interaction etc. I simply pick a small handful of top posts, insert a small picture of the main feature image along with the title of the post. Don’t forget you can hyperlink a PDF file when working on Adobe Acrobat so if you prefer to include the links go right ahead!

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If you’ve already worked with a variety of brands on sponsored posts or product reviews always ask for a testimonial after the post has went live. This is totally normal to request when agreeing to review an item for any PR or brand. Including positive testimonials in your media kit will certainly reassure future brands that others who have previously worked with you have been happy with your contribution. In Confetti & Curves media kit I’ve included three testimonials but always keep others on back up should the marketer wish to see more. Just like a C.V, it’s a referee who can stand by your work by giving the thumbs up that you’re a professional & positive influence to collaborate with.

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Just like your blog, your media kit Contact section can include a list of links wherever you can be found – but above all an email address for the brand or marketer to contact you on is vital. In Confetti & Curves media kit, I’ve also included a snappy little sentence inviting the person to get in touch to begin the opportunity…

“To begin collaborating with Confetti & Curves please contact Karen on (my email address)”

Media Kit Example

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Before you send anything anywhere, it’s time to skim over a quick check list of what we need to do before sending the media kit out into the big wide world…

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No matter how many times my eyes carefully scan over a segment of writing there’s always that one illusive little grammatical error that slips the net. In fact, sometimes you can get so numb from proof reading the same piece over and over again it literally becomes unfathomable so always get a fresh pair of eyes to give it the once over. Remember, you’re trying to create a great impression of yourself and your blog, there’s no room for grammatical errors, misspelling and clumsy editing in a document that represents how awesome you are! Again, leave it sit for a few days and come back to it.

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Breaking your text up into bitesize chunks makes it more likely for the person to get to the end rather than be confronted with one whole page of moan-inducing literature. Screen shots and your best blogging pictures is what you should be aiming for, it’s also a chance to showcase your blossoming photography skills too!

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A Portable Document File (PDF) is simply a way of converting your word document into an electronic image that you can view, print or forward to someone else in the knowledge that it can’t be manipulated or edited.

Most Word Processing packages have a facility to convert to PDF however if you don’t there’s a few online PDF converters that are easy to use. In order to read a PDF you will need Adobe Acrobat, so make sure your computer is updated before you begin!

 *Click Here for the Adobe Acrobat Website*

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Woo Hoo – you’re finished. Hopefully by this stage you’ll have created your swanky new media kit that’s not only going the rock the socks of any PR Guru, Marketer or Brand you come into contact with, but will also serve as a template to build upon for years to come. No doubt as time goes on you’ll add & update, particularly as your figures grow. Personally I like to revise mine every 3-4 months, just to make sure all the information is fresh and current… and of course there’s nothing quite as encouraging as updating your figures as your stats continue to grow!

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Do you have a media kit? Or, is it something you’d consider creating for your blog? Whatever your thoughts I’d love to read them in the comments below so do stop by and say a quick hello. We always enjoy a good blog chatter here on Confetti & Curves 🙂

Cheerio chums…

Karen signature

Catch me on:

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Things You Need To Do Before Publishing A Blog Post…

Blog Post Publishing Checklist

I’m a great believer of lists. In fact, I adore lists so blooming much that I often find myself adding things I’ve already done… just to get that fuzzy satisfactory feeling of ticking things off anyway. I know, bit of a strange one eh, but it helps me feel like I’ve accomplished more than I already have – kind of like a bit of a preempt or boost to get the rest of my ‘to dos’ tidied up too.  In  fact when I was a new blogger I wish I had the same check lists back then as what I do now – it would’ve save me a whole bunch of time & effort into fast tracking my way to better blogging. However, it’s all a fun learning curve where we all simply plod along at our own pace. That’s the great thing about blogging, there is no rule book and lists aren’t essential in any shape or form, however they can be pretty handy to have every once in a while. So in this week’s blog tips I thought I’d share one of my most used checklists which is things I need to do before publishing a blog post. Maybe my list will help you out too…

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I know, I know, you’re probably sitting there rolling your eye balls like ‘duhhh, really Karen?!’ BUT… it doesn’t matter how many times your eyes carefully scan over your freshly composed post, there’s always that one little typo or grammatical error that seems to slip through the visual net. If I’m really honest I like to read my posts out loud – kind of like I’m speaking to a room full of tentative listeners. That way if it doesn’t flow or something doesn’t ‘sound right’ I tend to pick up on it a whole lot quicker. Give it a go next time you’re about to hit the ‘publish post’ button; it just might save you the hassle after it’s gone live… or having a reader subtly point it out *groan*

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As tempting as it is to conjure up a snazzy title that’s rife with humour (and/or) great puns, it may not be valuable to your blog in the long run. If you’re eager to build up a steady flow of traffic to your blog consider the search terms that some of your newbie readers may be searching for and make a few tweeks i.e:

‘My fav red lippy’ = ‘Vibrant Red Lips featuring MAC Ruby Woo’

As you can see from the example above, if someone searches for ‘Vibrant Red Lips’ or ‘Mac Ruby Woo’ there’ll be more chance of your post being unearthed as it’s more likely those terms will be searched for than ‘My Favourite Red Lippy’. I’ve tried this for myself and can honestly say it works so much better when you include a few specifics!

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Deep linking is simply including links to some of your previous posts that might be relative or complimentary to the current article. It helps your readers to check out a few more of your awesome offerings and encourages them to stay longer on your site *high five* It’s also a great way to showcase some of your previous work to ensure that older posts just don’t get swept away and forgotten about. Just because it’s not a recent article doesn’t mean to say it’s not of interest anymore. I still get little bursts of activity on old posts from well over a year ago, for example… Create Your Own Photo Studio seems to constantly get picked up upon even though it was first published back in late 2014! Not bad eh?

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Okay, this is one that soooo frickin many of us tend to overlook yet it can be one of the biggest drivers of traffic to your blog. 99% of us end up googling search images at some time or other (and quite often) end up intrigued enough to wander onto the original source of the post. If your image isn’t optimized correctly for the corresponding search terms it more than likely won’t be picked up upon = no new eyeballs seeing your awesome work.

Using ‘Alt Text’ has been so darn beneficial for driving new traffic to my own blog that I recently compiled a post on the subject: Optimize Your Images & Increase Your Blog Traffic – check it out, it just might help you boost your stats too!

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Seems a totally sane thing to do right? Yet it never ceases to surprise me the bloggers out there (not just beauty/lifestyle/fashion, but across the spectrum) that seem to casually hand-swat the notion of using a feature image. Is a title really enough to draw in the crowds? It may well be a catchy headliner that’s ideal for SEO into the bargain, but a great visual (that’s relating to what you’re whittling on about) will really help to reel in the visitors in my humble opinion. And before there’s any hand waving or objections folk, let’s just think about it… your blog is like a virtual magazine that’s packed full of fun features (hopefully) An online haven that will be of interest to many a like minded individual such as yourself. Now think of a bookstore or shelf filled with magazines & imagine them all without any kind of interesting image or graphic. Editors the world over wouldn’t dare rely solely on a catchy headline in a sea of amazing other magazine or books with sassy images. A great visual is exactly what’s going to turn those heads and intrigue potential readers enough to pry further. Well, the very same applies to your blog. You may be a stunningly good writer, but make even more of an impact by adding a great feature image to seal the deal 😉

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Want your blog to be a hive of interactive chatter? Then consider adding a little question to the end of your post to give your audience a reason to respond. So many bloggers spend too many hours to mention, conjuring up great posts only to find that the comments box has virtual tumbleweeds blowing through it with the lack of inactivity. So next time you’re eager to hit the publish button stop to think if there’s any pearls of wisdom or feedback that you can encourage your readers to share.

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Back to that never ending black hole of SEO. Honestly chums, you really could get lost in the subject, but to trim off 99% of the guff that comes with it… simply ensure that you are including a scattering of key words throughout the body of your text that will give search engines more of a chance on finding your blog. For example, if I’m writing about a recently eye palette splurge, I always tend to include product names, colours, what store I purchase it in and any potential descriptive text that the manufactures or brands release. It helps enormously on finding your feature & boosting your overall rankings!

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A few nights ago I stumbled upon a blog post featuring some makeup brushes. Considering that I never seem to have enough brushes in my stash to fulfill my craving I thought I’d take a nosey and check out some of the recommendations on offer. On clicking one of the links (that was supposed to virtually transport me to a location somewhere on Amazon) you can imagine my state of bewilderment when I ended up on a credit card application page instead. Assuming my browser had a momentary break-down, I back tracked and re-clicked only to find myself once again on the starting point of a credit card application. Obviously the blogger had made the same mistake 99.9% of us make at some stage or other, which is to copy the incorrect link. Easily done right? But it can also be easily avoided… just by very quickly previewing the post and double checking all links are indeed directing your eager readers to the correct sites.

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Do you have a blog post check list before you push the publish button? Whatever your thought’s we’d love to read them in the comments below so do stop by and say a quick hello! As always, thanks for reading & wishing y’all a fabulous week ahead.

Cheerio Chums…

Karen signature

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